
If your soft serve machines are green, congratulations! You’re taking an important step towards preserving the environment. Soft serve machines that are “green” are not machines that have been covered in green paint. Instead, they are machines that promote an earth-friendly attitude. Obviously soft serve machines require electricity to run. The machines must maintain a […]

If you are thinking about opening an independent frozen yogurt shop or a froyo franchise – or if you already have one – you no doubt want your business venture to make money. Even if you want to be involved in the frozen yogurt industry simply for the love of soft serve frozen yogurt machines, […]

Everyone wants to give their dad the perfect gift on Father’s Day. But how many ties, shirts, or hats does a man need? Besides, does he really like receiving such gifts on his special day? Father’s Day is only a couple of weeks away. On Sunday, June 15th, men across America will be spending the […]

Just about every kid in America has cake and ice cream on his or her birthday. But it’s such a chore for mom and dad to 1) order a birthday cake ahead of time, 2) pick up the cake the day of the party, 3) go to the grocery store and buy ice cream, 4) […]

No matter what, you have to admit that frozen yogurt and soft serve ice cream can be described as “fun.” But why is this particular word used so often to describe these frozen treats? We decided to ask a few fans exactly why they think frozen yogurt and soft serve ice cream are fun, and […]

This is a great time of year to implement fresh and new advertising, marketing, and promotional ideas for your frozen yogurt business. With Memorial Day just around the corner, people all over the country have warm weather on their minds. Along with warm weather comes longer daylight hours and a summertime mentality. And you know […]

If you are a thinking about opening a new frozen yogurt business or if you are a current frozen yogurt shop owner, you may have wondered why people choose specific froyo shops over others – and then label those shops as their favorites. Why do some people prefer Pinkberry over Yogurtini, or why do some […]

When you open a brand new frozen yogurt shop, or when you hire new employees for your restaurant that offers soft serve ice cream, it’s essential that you select individuals who know how to operate a soft serve machine or are willing to learn. Most soft serve frozen yogurt equipment is simple to operate, and […]

Last week we posted an article about how schools around the United States are offering frozen yogurt for sale in their lunch cafeterias. We talked about the fact that students are opting for frozen yogurt over more caloric and less healthy snack choices. Frozen yogurt has become one of the top choices in schools because […]

Frozen yogurt shops are popping up all over the place and are becoming more popular by the day. Similarly, more and more restaurants are starting to offer soft serve ice cream and frozen yogurt on their dessert menus. Given this trend, it’s no surprise that convenience stores around the world are beginning to jump on […]
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