Commercial Frozen Yogurt Machines and Holiday Gift Cards Mix Very Well

Commercial Frozen Yogurt Machines and Holiday Gift Cards Mix Very WellIf you’re looking for a way to promote your commercial frozen yogurt machines this holiday season, and you want your customers to purchase gift cards at your frozen yogurt shop – it might be a good idea to combine these two ideas. Pinkberry did. Pinkberry recently published a press release entitled Pinkberry Shares Its Holiday […]

Self-Serve Frozen Yogurt Machines Are Popular RIGHT NOW!

Self-Serve Frozen Yogurt Machines Are Popular RIGHT NOW!There is an on-going debate related to frozen yogurt machines. Should they be self-serve or should a frozen yogurt shop offer behind-the-counter full service? Since the rise popularity of frozen yogurt over the past few decades, shops around the world have tried both approaches. Which is the best? There might not be a definite answer […]

Commercial Soft Serve Machines Provide the Perfect Treat on Halloween

Your shop’s commercial soft serve machines will come in very handy on October 31! Is your shop planning to stay open on Halloween night? If not, you might want to re-consider. Keeping your doors open on the night of Halloween can do wonders for your business. Just take a look at the attention Chipotle receives […]

Want to Give Dad a Great Gift on Father’s Day?

Everyone wants to give their dad the perfect gift on Father’s Day. But how many ties, shirts, or hats does a man need? Besides, does he really like receiving such gifts on his special day? Father’s Day is only a couple of weeks away. On Sunday, June 15th, men across America will be spending the […]

Frozen Yogurt Birthday Parties are the Newest Craze!

Just about every kid in America has cake and ice cream on his or her birthday. But it’s such a chore for mom and dad to 1) order a birthday cake ahead of time, 2) pick up the cake the day of the party, 3) go to the grocery store and buy ice cream, 4) […]

What to Name Your New Frozen Yogurt Business

Once you make the decision to open a new frozen yogurt business, you will have many things to accomplish before customers come through the door and start purchasing yogurt from your shop’s frozen yogurt machines. If you decide to open an independent shop (e.g. not a franchise), the preparations will be numerous and will include writing […]

Just a Few Reasons Frozen Yogurt is FUN

No matter what, you have to admit that frozen yogurt and soft serve ice cream can be described as “fun.” But why is this particular word used so often to describe these frozen treats? We decided to ask a few fans exactly why they think frozen yogurt and soft serve ice cream are fun, and […]

Marketing Ideas for Your Frozen Yogurt Business

This is a great time of year to implement fresh and new advertising, marketing, and promotional ideas for your frozen yogurt business. With Memorial Day just around the corner, people all over the country have warm weather on their minds. Along with warm weather comes longer daylight hours and a summertime mentality. And you know […]

A Few Things Typical Customers Like Best About their Favorite Frozen Yogurt Shop

If you are a thinking about opening a new frozen yogurt business or if you are a current frozen yogurt shop owner, you may have wondered why people choose specific froyo shops over others – and then label those shops as their favorites. Why do some people prefer Pinkberry over Yogurtini, or why do some […]

To Eat Frozen Yogurt or to Eat Hard Ice Cream… That is the Question!

When faced with the debate over whether to go out for frozen yogurt or for regular old- fashioned ice cream, deciding which to choose can be difficult. Frozen yogurt and regular ice cream are both cold, refreshing, and delicious treats. But deciding which to select is not always easy. For the purpose of this article, […]